All of us this year are welcoming the new year wearing our masks. Of course, safety will always come first and is the priority during these times, but it doesn’t mean that you should forget about your favourite beauty regime. While some might think that wearing lipstick while wearing a mask is impractical, and even, a bit useless, it is still possible and worth it with the right formula. At Shade M Beauty, we pride ourselves on providing long lasting matte liquid lipsticks that are transfer-free and smudge-proof. So, you can now rock your favourite lipstick shades without having to worry they’ll be smudged and wiped away whilst wearing your mask.
We believe that lipsticks are one of the best makeup products when it comes to feeling beautiful and empowered. Wearing lipstick can instantly make you feel like the best and most confident version of yourself, which is what we strive for, making anyone and everyone feel like the absolute best version of themselves. With our products, you can wear them to absolutely any occasion, whether that be a trip to the mall, food shopping, or even just a chilled night at home in front of the TV. Our products really are designed for your convenience. Most notably, it gives you the freedom to express yourself any way you want during these times of uncertainty.
The Future of Lipsticks in 2021
Although the cosmetic industry, or any industry for that matter could have never predicted this outcome for the new year, there is still hope. Lipsticks won’t be going anywhere, and we will make sure of that. There is an ever-increasing demand for more mask-friendly formulas throughout the whole beauty industry, just like our long lasting matte liquid lipstick collection. This has become an increasingly popular choice amongst avid makeup and lipstick wearers.
Based on the trend report by WGHN, the pandemic has affected the lipstick industry. Ladies, however, are adapting to the change by looking for new and creative ways to continue wearing lipsticks even when wearing facemasks. To help them achieve this, they are opting for formulas that are long-lasting and easy to apply. A perfect example of a lipstick to cater to any issues a pandemic can throw at us would be our Muse Matte Liquid lipsticks. We can assure you that they don’t budge, even under a mask. It’s like our formula was made for this type of world because they provide a stay all day lip without having to compromise on comfort. Thus, wearing them will guarantee that you’ll be ready for anything in our new, everchanging and unpredictable world.
Interestingly, as of the 13th of October 2020, Google searches have shown an increase in search results for “non-sticky lip gloss” up to as much as 90%! This means that consumers are gravitating towards lip trends that are appropriate for life behind a mask.
How to Avoid Lipstick Smudging?
1) Be sure to apply lip balm in the morning, especially during these colder winter months, and let it soak in. After which, you can apply your preferred lipstick. This makes it easier for the shade and formula to stick to your lips and prevents the product seeping into any cracks or dry areas you may have.
2) Don’t forget to outline and focus on the the edges of your lips. Many have committed the mistake of just plainly putting in their lisptick and smacking their lips to spread it out. However, if you want a longer lasting effect, you should fill in towards the center because it will make your lipstick stay put on top. Our applicator is designed to enable you the perfect liner application before filling in the rest of your lips.
3) If you want your lipstick to stay on your lips for as long as possible, you can place a thin piece of tissue over the lips after applying the product. From here, you can use a brush and lightly dab on top of it, a translucent setting powder. By doing this, you can make sure that any excess oil or moisture which may cause smudging, is gone.
4) Make sure that you’re picking the right formula. Most beauty experts recommend that you should use a long-lasting matte liquid lipstick underneath your mask, and we couldn’t agree more. With our formula, you can rest assured that there won’t be any smudging, and your lipstick, and lips, will be in great condition no matter how long you wear it.
Shade M Beauty strives to make sure that nothing can stop you from feeling beautiful. The past few months may have been difficult, but this coming year is the time for new beginnings and possibilities. So, embrace the future of lipstick in 2021!